The prestigious COSMETIC 360 international trade show is set to celebrate its 10th anniversary on 16 and 17 October 2024 at the Carrousel du Louvre in Paris. Known as the premier event for innovations and trends in the perfume and cosmetics industry, this milestone edition will spotlight Longevity and Sustainability.
Organised by COSMETIC VALLEY, a leading fragrance and cosmetics network, COSMETIC 360 has established itself as a significant platform for showcasing cutting-edge advancements in the industry. This year’s event will bring together 250 exhibitors and over 5,000 international decision-makers from 70 countries to discuss and explore the latest trends and innovations.
Longevity and Sustainability at the Forefront
The 2024 edition of COSMETIC 360 will centre on Longevity and Sustainability—two critical themes driving current and future trends in the cosmetics industry. The theme of Longevity focuses on innovations designed to delay or reverse the visible signs of ageing. This involves advancements in cellular regeneration, proteomics, and epigenetics, aiming to enhance skin health and overall well-being.
Sustainability in cosmetics is equally important, encompassing practices that reduce environmental impact. This includes the eco-design of products, the use of sustainable packaging materials, and the implementation of resource-conserving practices. By addressing both longevity and sustainability, the event highlights the industry’s commitment to creating products that not only benefit consumers but also minimise environmental harm.
The COSMETOPIADS: Celebrating Global Excellence
In honour of its 10th anniversary, COSMETIC 360 will introduce the COSMETOPIADS, an international competition designed to showcase excellence in the cosmetics sector. This competition will feature regional showcases where different areas of the world present their most innovative and impactful cosmetics ecosystems.
Highlights of the COSMETOPIADS:
- Grand Opening Ceremony: An elegant kickoff to the competition and celebrations.
- Global Exhibits: A display of regional cosmetic innovations from around the world.
- Awards Ceremony: Medals and accolades recognising outstanding contributions to cosmetic excellence.
What to Expect at the 2024 Event
The 2024 COSMETIC 360 promises a remarkable experience, featuring:
- 250 Exhibitors: Including 40 innovative new start-ups.
- Over 5,000 Decision-Makers: International professionals and experienced industry leaders.
- 70 Countries Represented: A diverse range of global participants from all over the world.
- Six Interactive Zones: Including CNRS Tech Corner, Start-up Zone, and Innovation Challenges.
- Five Innovation Challenges: Showcasing the latest breakthroughs and technological advancements.
- Comprehensive Conference Programme: Offering insights and forward-looking perspectives.
- Seven COSMETIC 360 Awards: Celebrating achievements and excellence in the industry.
Franckie Béchereau, Director of COSMETIC 360, reflects on the event, “In 2024, we are celebrating a decade of innovation in the cosmetics industry. Our show has become a cornerstone of global cosmetics trends, and this anniversary edition is a testament to that.”
Christophe Masson, Managing Director of COSMETIC VALLEY, adds, “The 10th edition of COSMETIC 360 is set to be our most international and forward-thinking event yet. The themes of longevity and sustainability resonate strongly with the industry’s future, embodying the commitment to both innovation and environmental responsibility.”
