Bluewater, a trailblazer in advanced water purification and beverage solutions, is excited to announce its collaboration with Nia, a leading supplier of HVAC solutions and well-being products in the Middle East. Together, they will showcase state-of-the-art water purification systems at Dubai Active 2024, taking place from October 25 to 27.
Elevating Hydration at Dubai Active 2024
Dubai Active stands as the premier fitness exhibition in the Middle East, providing an excellent platform for Bluewater to present its groundbreaking purification technologies, including the exceptional Bluewater Flow. This product is redefining hydration by offering great-tasting, healthy, and electrolyte-infused water, making it ideal for fitness enthusiasts and competitive athletes seeking optimal hydration.
With its modern design and cutting-edge filtration capabilities, the Bluewater Flow is perfectly engineered for bustling environments such as gyms, spas, and fitness studios. This system is essential in promoting hydration, contributing significantly to the overall health and performance of active individuals.
A Strong Focus on Sustainability
With the growing emphasis on sustainability among consumers, Bluewater is committed to leading eco-friendly initiatives. Their award-winning purification systems, suitable for home, workplace, and recreational use, effectively eliminate harmful chemicals, including PFAS, and reduce contaminants such as viruses and microplastics from drinking water.
By ensuring access to clean, safe tap water, Bluewater plays a vital role in decreasing dependence on single-use plastic bottles. Annually, the staggering figure of 600 billion disposable plastic bottles sold globally highlights the pressing need for sustainable alternatives.
Interactive Experience with Purified Water
During the event, participants will have the chance to experience the benefits of purified water firsthand at various hydration stations set up by Bluewater. Attendees can sample water from the Bluewater Flow stations situated near the Hyrox Challenge, Yoga & Pilates Studio, Dubai Muscle Talks stage, and at the Bluewater Booth. Visitors will enjoy fresh, clean water while engaging in fitness activities or observing product demonstrations.
Promoting an Improved Quality of Life
“This initiative will advocate for sustainable hydration solutions, reinforcing our commitment to eco-conscious practices,” remarked Kamran Khan, CEO of Nia. “Our goal is to enhance our customers’ quality of life through Bluewater’s innovative offerings that support a healthier and more sustainable lifestyle.”
Event attendees can also buy fashionable Bluewater-branded bottles at the booth. Designed as the ideal accessory for fitness enthusiasts who value sustainability, these double-wall bottles maintain cold beverages chilled and hot liquids warm all day long. Built to last a lifetime, Bluewater bottles serve as a constant reminder to reduce reliance on single-use plastics and address the environmental and health challenges associated with plastic waste.
Engage with Bluewater and Nia
Dubai Active is recognised as the leading fitness event in the Middle East, drawing health and wellness aficionados from all over the region. Its focus on active living provides a perfect setting for Bluewater and Nia to connect with consumers searching for practical, eco-friendly hydration solutions.
“We are eager to connect with the community at Dubai Active and present our groundbreaking solutions for clean drinking water, stated Mr. Khan. Through the introduction of Bluewater’s health-enhancing hydration products, we aspire to inspire a shift towards more sustainable practices in everyday hydration.”
Join Bluewater and Nia at Dubai Active 2024 at Booth L2 (near the entrance to Hall-1A) to explore the future of water purification for fitness hydration and discover how you can contribute positively to the environment.
